Privacy Policy
Last updated: 4 September 2026
BotSquash Ltd ("we", "us", or "our") respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard information when you visit our website or interact with our services, in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Data Controller
The data controller responsible for your personal data is:
2. What Data We Collect
We collect the following categories of personal data:
Contact Form Submissions
- Your name
- Email address
- WhatsApp phone number
- Any message content you provide
Website Analytics
- We do not run analytics on this website
- No visitor tracking, no advertising pixels, no profiling
- Our host, Cloudflare, keeps standard server request logs
3. Why We Collect Your Data
We use your personal data for the following purposes:
- Responding to enquiries — to reply to messages you send us by email and to follow up on your request.
- Booking calls — if you book a call with us, to hold the appointment and contact you about it.
4. Legal Basis for Processing
Under the UK GDPR, we rely on the following legal bases:
| Purpose | Legal Basis |
|---|---|
| Responding to email enquiries | Legitimate interest |
| Website analytics | Consent |
5. How Long We Store Your Data
Personal data you send us by email is retained for a maximum of 90 days from the date of submission, after which it is permanently deleted. We hold no analytics data.
6. Your Rights Under GDPR
You have the following rights in relation to your personal data:
Right of Access
Request a copy of the personal data we hold about you.
Right to Rectification
Ask us to correct any inaccurate or incomplete data.
Right to Erasure
Request deletion of your personal data ("right to be forgotten").
Right to Restriction
Ask us to limit how we process your data in certain cases.
Right to Portability
Receive your data in a structured, machine-readable format.
Right to Object
Object to processing based on legitimate interest at any time.
To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 30 days.
7. Cookies
This website sets no cookies. There is no analytics tag, no advertising pixel and no tracker on any page. If you follow a link to a third-party service such as our booking page, that service sets its own cookies under its own policy.
8. Third-Party Data Processors
We share personal data with the following third-party processors, who act on our behalf:
| Processor | Purpose |
|---|---|
| Cloudflare | Website hosting and delivery, including standard server request logs |
| Google Workspace | Email you send to our published address |
| Calendly | Scheduling, if you book a call with us |
| Vapi | Handling calls placed to our AI receptionist demo line |
Each processor is bound by their own privacy policies and data-processing agreements to handle your data securely and lawfully.
9. Data Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. Our website is served over HTTPS to ensure data transmitted between your browser and our servers is encrypted.
10. Changes to This Policy
We may update this privacy policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.
11. Contact Us
If you have any questions about this privacy policy or wish to exercise your data-protection rights, please contact us:
BotSquash Ltd
Email: [email protected]
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe your data-protection rights have been violated.